Brand Partner
Positioning | Identity Systems | Web Experiences

GUI—DE—FREITAS

Brand Partner
Positioning

Identity Systems

Web Experiences

GUI—DE—FREITAS

For Teams with Ongoing needs.

Senior creative direction and hands-on design support that brings consistency, flexibility, and progress to your brand without starting from scratch every time.

For SCALING & ESTABLISHED BRANDS

SENIOR DIRECTION & EXECUTION

CONTINUITY WITHOUT OVERHEAD

One shared queue.
Focused execution.
Ongoing brand improvement.

01 — GET STARTED

Bring your immediate priorities. I'll get familiar with your brand as we begin working together, identifying opportunities for improvement along the way.

02 — SET PRIORITIES

Add as many requests as you need to a shared queue. We agree on priorities and work through one active request at a time.

03 — MAKE PROGRESS

Typical requests have a 2–5 business day turnaround. Larger requests are broken into manageable stages, with regular deliverables and timelines agreed together.

04 — REFINE UNTIL IT'S RIGHT

The focus is on getting the work right, not counting hours or revision rounds. Feedback and refinements continue until you're satisfied with the agreed outcome, before moving to the next priority.

05 — Keep things flowing

A shared request queue and direct, primarily async communication keep everything organized. We check in when useful, without adding unnecessary meetings to your calendar.

Responsive by nature.
Proactive by design.

When priorities arise.

Add requests to a shared queue, adjust priorities, and keep important work moving without repeatedly briefing, quoting, and starting over.

When there’s room to improve.

We review your brand and build an improvement roadmap together. When immediate requests slow down, we work through it to strengthen your brand and the systems behind it.

Stay Brand Consistent
•
Move Without Starting Over
•
Keep Priorities Flexible
•
Improve What Already Exists
•
Reduce Creative Overhead
•
Senior Thinking. Hands-On Execution.
•
One Creative Partner. No Handoffs.
•

Stay Brand Consistent
•
Move Without Starting Over
•
Keep Priorities Flexible
•
Improve What Already Exists
•
Reduce Creative Overhead
•
Senior Thinking. Hands-On Execution.
•
One Creative Partner. No Handoffs.
•

Stay Brand Consistent
•
Move Without Starting Over
•
Keep Priorities Flexible
•
Improve What Already Exists
•
Reduce Creative Overhead
•
Senior Thinking. Hands-On Execution.
•
One Creative Partner. No Handoffs.
•

Broad creative support.

One consistent partner.

CAPABILITIES

Brand identity and evolution

Creative direction and art direction

Brand guidelines and design systems

Presentations and communication materials

Editorial and marketing design

Digital design assets

Templates and reusable brand resources

Website design and no-code implementation
(available in the expanded partnership)

Brand consistently.
Evolve with confidence.

Choose the scope that fits your brand's needs.

Work directly with the senior creative who leads and delivers the work. Get the judgment and execution your brand needs, without the cost of a full-time senior hire, the management of additional staff, or the layers of a traditional agency.

Brand & Creative

Ongoing brand direction and hands-on creative support, from everyday design needs to the continuous improvement of your brand and its assets.

$5,000 CAD /month

Senior creative direction & hands-on design

Unlimited requests & revisions

One active request at a time

2–5 business day turnaround

Brand review and improvement roadmap

Streamlined, async-first collaboration

Let's Work Together

Brand, Creative & Web

Everything in Brand & Creative, with expanded support for web design and implementation in agreed no-code platforms.

$7,500 CAD /month

Everything in Brand & Creative

Website strategy and creative direction

UX and UI design

Landing pages and website improvements

No-code implementation in agreed platforms

Let's Work Together

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Billed monthly in advance, in CAD plus applicable taxes. Custom development, third-party costs, and projects requiring dedicated capacity are scoped separately. Exact deliverables and working arrangements are agreed before starting.